Taylor Walsh - Proposal

TYPE

Estate Agents

Sector

Property

Scope

Logo Design, Brand Identity, Brand Guidelines, Typography, Colour Palette, Brand Copywriting

date

September 2025

The Objective:

Taylor Walsh, a renowned UK estate agency, relocated to Dubai and approached us to create a subtle rebrand that reflected this new chapter. They needed to simplify their brand while retaining heritage and prestige, and came to us for a modern, confident identity that would resonate in an international market.

The Plan:

Logo & Symbol:
- Refined the iconic stag, making it symmetrical and placing it within a shield to reference British heritage and the style of a coat of arms.
Typography and Colour Palette:
- Polished the signature typeface and paired it with a modern sans serif. Introduced a luxurious gold colour to signify prestige and the new international presence.
Brand Copywriting
- Developed confident, concise copy to strengthen the brand’s voice and help Taylor Walsh stand out in the Dubai market.

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The Solution:

The rebrand gave Taylor Walsh a subtle yet sophisticated identity that honours its heritage while signalling a modern, international outlook. The refined logo, contemporary typography, and gold accent communicate prestige, trust, and confidence.